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Originally Posted by 01001010
I'm tellin you guys, I'm going to buy Serg a new truck one day..
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Oh... I won't forget that one... and I have plenty of witnesses... I'll take a D110 please...
Seriously, the LR3 is really aimed at all the people LR has done market research on. It is a product that seems to be guided mainly towards US consumers. Few of which want a $50,000 vehicle to go off roading. The majority of Land Rover buyers (in the US at least) buy them for the name, prestige, etc.. very few of the US sold LR's will ever see any kind of off road work.
However, Land Rover realizes this and made a product to match what the people's needs are. I totally agree that the LR3 will make money for LR and keep em in business.
Serg
